One practice per specialty per metro. Dental is not mental health with a different logo, LSA eligibility, ad policy, catchment, and portal risk change with the specialty.
When someone searches “dentist near me,” they pick from the map pack, Local Service Ads, and the first organic results. We run those surfaces for HIPAA-covered dental practices, with BAAs signed before a pixel fires, and review asks that never mention a procedure.
Dental marketingPrimary care lives and dies on catchment, payer mix, and a portal that must never fire a marketing pixel. We run local SEO, paid search, and reputation for HIPAA-covered family medicine, internal medicine, and multi-provider groups, with the stack your privacy officer can take to counsel.
Primary Care marketingMental health is where marketing pixels became an enforcement category. BetterHelp’s $7.8M FTC order was not about chart notes, it was pixels and analytics. We run Google Screened, local SEO, and paid search for HIPAA-covered therapists, group practices, and behavioral health clinics without that stack.
Mental Health marketingDermatology mixes high-intent medical search with cosmetic service lines that advertisers love to over-track. We run local SEO, paid search, Google Screened where eligible, and reputation for HIPAA-covered derm groups, without a pixel on the booking page and without before/after outcome claims we will not run.
Dermatology marketingMulti-location orthopedic groups need catchment by site, paid search that does not spray the whole metro, and attribution the CFO can reconcile to the PMS. We run that system for HIPAA-covered ortho practices, with BAAs in place and no marketing tags behind the portal.
Orthopedics marketingOB-GYN search is local, insurance-sensitive, and tightly policed by ad platforms. We run local SEO, paid search, reputation, and websites for HIPAA-covered OB-GYN groups, with Google healthcare ad policy in the brief, and no marketing tags on portal or scheduling pages.
OB-GYN marketingParents search “pediatrician near me,” check the map pack, and call. We run local SEO, paid search, reputation, and websites for HIPAA-covered pediatric practices, with review asks that never mention a visit, and tagging that never loads on the portal a parent uses to message the nurse line.
Pediatrics marketingChiropractors are eligible for Google Screened / Local Service Ads, and “chiropractor near me” is a map-pack fight. We run LSA, local SEO, paid search, and reputation for HIPAA-covered chiropractic practices, with BAAs first and review prompts that never mention an adjustment.
Chiropractic marketingOptometry mixes clinical exams with optical retail on the same HIPAA-covered site. We run Google Screened where eligible, local SEO, paid search, and reputation, without putting a retail ad pixel on a scheduling or portal page.
Optometry marketingIf the spa sits under a HIPAA-covered practice, the marketing site is not a consumer brand playground. We run local SEO, paid search, websites, and reputation for medical spas that will accept BAA-first tracking, no portal pixels, and no aggressive before/after outcome ads.
Med Spa marketingThirty minutes. We look at local presence and the marketing stack against current OCR guidance, then you get a written assessment you can share with counsel, even if you do not hire us.
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