Google Screened and Local Service Ads put eligible healthcare providers at the top of local search, above paid search, above the map pack, with the Google Screened badge. Available for dentists, therapists, chiropractors, dermatologists, optometrists, orthodontists, and a handful of other categories. We handle verification, disputes, and review velocity.
The healthcare-category trust signal that precedes a click.
When a patient searches a Google Screened category, “dermatologist near me,” “therapist [city],” “dentist accepting new patients”, LSA slots render at the very top of the page. Above the paid search ads. Above the map pack. Above organic.
You pay per qualified lead, not per click. A wrong-number, wrong-service-area, or obvious spam lead gets disputed and refunded. And the Google Screened badge carries substantially more trust than a standard ad disclosure, especially for a healthcare decision.
Google only offers LSA to a specific set of healthcare verticals. If your specialty is on this list, we can get you Google Screened. If it's not, we'll steer you to paid search and local SEO instead.
Google's eligible category list is updated periodically. We'll confirm current eligibility for your specialty during the diagnostic.
Google Screened verification is a multi-week gauntlet of license checks, insurance requirements, and provider-by-provider background screening. Most practices stall out somewhere in the process. We don't.
We coordinate the entire Google Screened process: state license verification for each provider, malpractice insurance documentation, background checks, and the practice-level profile build. We've walked this path enough times to know where Google's queue stalls.
Weekly budget pacing, service-category prioritization, and bid adjustments tuned to which services actually have margin. Orthodontics bids differently than a single hygiene visit, we set that up correctly.
Every incoming lead reviewed within 24 hours. Out-of-service-area, spam, and wrong-specialty leads get disputed. Typical recovery: 20–30% of gross spend comes back as credit.
Google Screened ranking is heavily influenced by review volume and recency. We run a BAA-covered review workflow that requests reviews without referencing the patient's condition, procedure, or visit specifics.
Most agencies enable LSA and walk away, leaving the dispute work to your front-desk staff. We review every inbound lead within 24 hours, file disputes the same day, and flag recurring bad-lead patterns to Google before they compound.
We know which document causes each rejection. Most practices we onboard are verified inside three weeks, including malpractice and per-provider background checks.
Tight geo-targeting plus daily dispute filing. Typical out-of-area recovery runs 8–12% of gross monthly spend, pure margin back in your pocket.
Review velocity plus budget pacing plus responsiveness metrics are the three Google Screened ranking inputs. We manage all three on a weekly cadence.
Leads flow into a BAA-covered CRM and reconcile to the PMS. You see lead → first-visit → lifetime value per provider and per service line.
Missed-call alerts, ring-back automation, and dispute escalation when response time caused the lead loss, all while keeping call recordings inside BAA-covered storage.
Review requests never reference condition, procedure, or visit specifics. Messaging templates reviewed against OCR guidance and FTC endorsement rules before they ship.
Google Screened accounts need daily attention. You get a dedicated LSA strategist monitoring your account, not an account coordinator checking a dashboard once a week.
One point of contact who knows your providers, your catchment, and your accepted payers.
We check your LSA account every business day. Leads reviewed, disputes filed, pacing adjusted.
Shared Slack or SMS. Front-desk gets notified on lead inbound; you get notified on notable events.
No annual contract. If disputes stall or rankings slide, you can leave. That keeps us sharp.
We confirm your specialty is currently eligible and audit license, malpractice, and provider-profile readiness.
We coordinate Google's verification end-to-end: license checks, malpractice, background screening, per-provider onboarding.
Campaign live with proper geo, service, and budget pacing, plus BAA-covered call tracking already wired in.
Daily lead review, weekly optimization, monthly reporting against PMS appointments.
Verification takes weeks. The competitor down the street might already be in line. We'll confirm eligibility and start verification within a business day of kickoff.
Start LSA VerificationFREE ELIGIBILITY CHECK
This page names dentists, therapists, chiropractors, dermatologists, optometrists, and orthodontists, and says a handful of other categories are available. We handle verification, disputes, and review velocity. If a practice does not qualify, we do not pretend it does.
Review requests do not include condition, diagnosis, or visit detail. Generation is open to everyone. We never gate or suppress negative reviews. Prompts do not use visit detail.
Call tracking, CRM, hosting, email, and the analytics forwarder are tools that could touch PHI. Each one executes a BAA before we turn it on. Counsel gets the stack on day one.
Per HHS's December 2022 and March 2024 OCR bulletins, Meta Pixel and client-side GA never load behind the patient-portal login.
One practice per specialty per metro. If we work with your competitor, we won't work with you, and the reverse is true. We work with HIPAA-covered practices doing $1M+ in annual revenue. The engagement is month-to-month. We earn the work every 30 days.