Dental marketing

Dental marketing built to fill the chair.

When someone searches “dentist near me,” they pick from the map pack, Local Service Ads, and the first organic results. We run those surfaces for HIPAA-covered dental practices, with BAAs signed before a pixel fires, and review asks that never mention a procedure.

Why this specialty is different

“dentist near me” is a different job.

Dental is one of the few healthcare categories Google Screened actually supports. Map-pack density, review velocity, and implant/Invisalign service pages are the growth engine. A generalist agency that treats this like a pizza shop will put a pixel on the booking page and a procedure name in the review text.

Map pack is the front door

Most new-patient calls in dentistry start in the local 3-pack. We build provider schema, location pages, and GBP posts that never reference clinical detail, then we watch rank by ZIP, not by a vanity statewide average.

LSA is in play

Dentists and orthodontists are eligible for Google Screened / Local Service Ads. We handle verification, disputes, and the review velocity Google requires, without prompting patients using visit detail.

Service lines have different economics

Hygiene recare, implants, Invisalign, and emergency dentistry do not belong in one ad group. We split campaigns and landing pages by service line so the CFO can see first-visit value, not just clicks.

What you get

What's included.

Catchment + payer-mix map

Drive-time isochrones overlaid with the ZIPs your fee schedule can actually serve.

BAA inventory on day one

Call tracking, hosting, forms, analytics forwarder, signed before kickoff, shared with counsel.

Provider-level attribution

New patients, show-rate, and first-visit value by provider and location, reconciled to the PMS.

Quarterly compliance review

OCR tracking-technology guidance, FTC Health Breach Notification Rule, and state privacy law, in writing.

FAQ

Questions about dental marketing

Are dentists eligible for Google Screened?

Dentists and orthodontists are eligible for Google Screened and Local Service Ads. We handle verification, disputes, and the review velocity Google requires, without prompting patients using visit detail.

Will a review text mention a crown or another procedure?

No. Review asks never mention a procedure. There is no “how was your crown?” in the SMS. Responses are drafted by a compliance-trained editor. Generation is open to everyone, and negative reviews are not gated or suppressed.

When are BAAs signed?

BAAs are signed before a pixel fires. Call tracking, hosting, forms, and the analytics forwarder are signed before kickoff and shared with counsel.

What does the quarterly review cover?

OCR tracking-technology guidance, the FTC Health Breach Notification Rule, and state privacy law, in writing. Meta Pixel and client-side GA never load behind the patient-portal login.

Do you work with another dental practice in the same metro?

One practice per specialty per metro. If we work with your competitor, we won't work with you, and the reverse is true. We work with HIPAA-covered practices doing $1M+ in annual revenue. The engagement is month-to-month. We earn the work every 30 days.

One practice per specialty per metro

Check if dental is open in your metro

If we work with your competitor, we won't work with you, and the reverse is true. This page does not show which metros are open.

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Ready when you are

Talk dental marketing.

HIPAA-covered practices doing $1M+ annually. One specialty per metro. The diagnostic is free and you keep the assessment.

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